Effective methods for global campaign building, follow-up strategies and content creation across global regions.
February 16, 2016
Bill Crowley Executive Vice President, Data
In the last few months, TechTarget Europe has received a rising number of lead generation briefs from savvy customers and agencies that say in big bold letters – “No Telemarketing.” […]
February 5, 2016
Bill Crowley Executive Vice President, Data
Telemarketing has been a mainstay of B2B tech marketing for decades, especially internationally. It is necessary and effective, but with the maturity of online sources and methods, experienced tech marketing […]
February 1, 2016
Bill Crowley Executive Vice President, Data
Getting accurate data at the beginning of your lead process is crucial, especially about the lead’s interests in your solution area. You stake your reputation with the sales team when […]
December 15, 2015
Sarah Zuccaro International Product Manager
In one of my last posts, I covered the 6 things NA Marketers Need to Know When Marketing Internationally. We received great feedback from our readership on these tips, so […]
December 8, 2015
Sarah Zuccaro International Product Manager
If you’ve ever traveled abroad, you know how diverse cultures can be. Languages, social norms, currency, religion, fashion – everything varies from culture to culture. And your content marketing strategy […]
December 4, 2015
Sandra Nangeroni Senior Director, Marketing & Sales Enablement
Claudia Goeppel, Marketing Manager, EMEA Central, is responsible for strategic marketing planning, management, tactical execution, demand generation, brand awareness and measurement of marketing activities both direct and via the Ping […]
November 17, 2015
Josh Garland VP of Product Marketing
We may be on the other side of the world, but we’re all in the same boat. That was my biggest take-away from this year’s annual ROI Summit series in […]
November 16, 2015
Sandra Nangeroni Senior Director, Marketing & Sales Enablement
Pam Casale is Dimension Data’s Senior Vice President of Marketing and has worldwide responsibility for enabling sales to sell the Dimension Data public, private and hybrid cloud and making Dimension […]
October 20, 2015
Sarah Zuccaro International Product Manager
Spoiler: It’s not the same as marketing in North America More and more frequently, I’m seeing requests from North American (NA) marketers looking to reach a worldwide audience. That’s really […]
Contact Sales
Connect with an Expert
Product Demo